• Sand River Publishing, through "The Blue Collar Follies" books and related materials, deals with true comical incidents in the lives of working people everywhere. Unlike many popular portrayals that may look down on "blue collar" people, at Sand River we treat everyone's stories with love, respect, and the pride that working people feel about their jobs. This is because Sand River's founder Daren Peel has been a Master Plumber a lot of his working life and shares a special connection with anyone who considers himself or herself to be "blue collar."